2022 NADA Show Exhibit Experience Guide

Oct 22, 2021

Next March, leaders of the automotive industry will meet up in Las Vegas for the 2022 National Automobile Dealers Association (NADA) Show. This premier auto industry event features four days of education, networking and business innovation. It sees the world’s top dealers and industry representatives. During the show, NADA opens up the NADA Expo, the marketplace where the spotlight is placed on innovations and solutions, as well as new products and services. Attendees will browse booths from the top vendors and suppliers.

In fact, exhibition space at the 2022 NADA Show is nearly full – as of September 21, the West Hall was sold out and the North Hall had limited space available. So far, the exhibitor list includes more than 500 auto-industry business, from brand new start-ups to established Fortune 500 companies.

Exhibit Experience has put together all the details you need to help you speed past the rest on the tradeshow floor. Read on for our Exhibit Experience Guide.

Already planning to attend and need an exhibit? Contact Exhibit Experience today.

2022 NADA Show Details

Date: March 10 – March 13, 2022
Location: Las Vegas Convention Center
Exhibit Hours:
Friday, March 11, 2022: 8:30am – 5:00 pm
Saturday, March 12, 2022: 8:30am – 5:00 pm
Sunday, March 13, 2022: 8:30am – 2:30 pm

Accommodations & Travel
NADA has partnered with city hotels to provide exclusive, discounted rates for attendees. Find all the rates and options by visiting their Hotel Accommodations webpage. NADA also offers a complimentary shuttle bus service for those staying at official NADA hotels. For more information about the shuttle service and other travel options, read their Travel and Transportation webpage.

Health & Safety
The NADA Show organizers will collaborate with the venue and review information provided by local, regional and national resources to create a safe, secure environment for all who attend the 2022 NADA Show. Check their Safety & Security at NADA Show webpage closer to the show dates to confirm the guidelines in place.

Who will be there?

As the premier automotive industry event, the 2022 NADA Show promises to energize and elevate businesses with the live in-person and face-to-face platform. Attendees are there to learn the latest dealership strategies and emerging industry trends, as well as the legal and regulatory updates.

The 2020 show saw 21,000 attendees and over 10,000 dealerships represented. These included:

  • 48% Individual dealerships
  • 50% Chain dealerships
  • 2% Publicly owned dealerships
  • 2,388 Dealers
  • 3,463 Managers
  • 2,497 Allied industry
  • 1,152 Internationals from 46 countries

Attendees in 2020 held the following positions in their companies:

  • 38% Dealer principal
  • 26% General manager
  • 10% Marketing manager
  • 7% CFO/Controller
  • 5% New-vehicle manager
  • 4% Internet manager
  • 3% Service manager
  • 2% Fixed ops director
  • 2% Pre-owner manager
  • 1% Parts manager

Companies browsing the show come from across the following categories

  • Car and truck dealers
  • Service
  • Parts
  • General management
  • Body shop
  • Marketing
  • Finance and insurance
  • International dealers
  • Digital
  • Used-car sales

Question is, what do attendees want to do while they’re at the show? According to the NADA Expo fast facts, 75% plan to purchase products or services in the coming year. You can read these stats and more in the 2022 NADA Show “Exhibitor Prospectus.”

Exhibiting at 2022 NADA Show

NADA has a unique service available to exhibitors to help them connect with attendees. It’s called MyPlanner (coming in December 2021), and it will help attendees engage with you prior to the show, find your booth at the expo, schedule appointments with you, and more.

NADA wasn’t lying when they claimed that this is where real business gets done!

With more than 650,000 sq. ft. of exhibit space at the Las Vegas Convention Center, having a plan before you get to the show is crucial.

There are a few things you can do to make sure your booth draws a crowd!

Exhibit Experience’s Tips

Exhibit Experience has spent years designing and setting up winning booths at the Las Vegas Convention Center. We know how to make the most of a big show like the 2022 NADA Show… and we’re sharing a few of our tips with you.

  1. Plan your booth ahead: Will you rent, build or use existing materials?
  2. Create an itinerary: Research the event and pick the networking and social events, educational sessions, and other activities you want to attend. This way, you and your team will know when you’ll be at the booth.
  3. Design a memorable in-booth experience: No matter the size, your booth should tell a seamless brand story. Pro Tip: include an interactive experience for your booth visitors.
  4. Build and train the right team: Having the right booth staff is just as important as having the right design; include a mix of people from sales, technical, customer service and management;
  5. Ditch the hard sell: Instead of trying to get sales, focus instead on how your products or services solve a problem.
  6. Follow up: Use the travel time home to send follow-up emails to thank visitors for their time and remind them about your company.

Need some help with your booth? Exhibit Experience is here for you! We will:

  • Design and build your exhibit to the right specs
  • Provide 24-hour support throughout the trade show.
  • Set up and take down your booth

Exhibit Experience is a local Las Vegas Exhibit House that offers turnkey exhibit booth rental services. We have over two decades of experience delivering custom exhibits and custom modular exhibits that see instant results.

Exhibit Experience produces state-of-the-art exhibits within a variety of budgets. From custom to pre-certified exhibits, we’ll have the booth you need to show your company the right way. Our exhibit management services are all-inclusive, from design to delivery. We will deliver your exhibit on time, on budget, and following all safety protocols.

If you are interested in exhibiting at the 2022 NADA Show and don’t know where to begin, contact us for a complimentary consultation.