At the beginning of February 2022, the roofing and exteriors community will meet up in New Orleans for the International Roofing Expo (IRE). Leading experts, speakers and industry professionals will connect with other like-minded people to elevate their careers and companies.
The IRE features both a conference and trade show. In between educational workshops and enlightening presentations, attendees will browse the expo hall to see the latest products and services from manufacturers, suppliers, and technology vendors. They will be looking for new, innovative ways to propel their business forward.
Will you and your company be there to offer up your unique solutions? If you’ll be one of those exhibitors, you’ll want to stand out from the crowd.
Read on for our exhibition guide to help you prepare, then contact International Roofing Expo 2022 trade show booth builder
Exhibit Experience for your complimentary consultation.
Show Hours and Information
February 1-3, 2022
Ernest N. Morial Convention Center, New Orleans, LA
Exhibit Hall Hours
Tuesday, February 1 — 11:00 AM – 5:00 PM
Wednesday, February 2 — 11:00 AM – 5:00 PM
Thursday, February 3 — 11:00 AM – 3:00 PM
Worried about health and safety?
While there is currently no mask mandate nor proof of vaccination requirement in New Orleans, the IRE organizers will be following any and all regulations and guidance at the time of the show. Visit their Health and Safety FAQs page closer to the expo date to ensure you and all who attend with you are adequately prepared.
Not sure how to prepare for this event? We’ve got the advice you need!
If this is your first show, contact an experienced exhibit house, such as ours, to get advice on which booth size and configuration you need.
Exhibit Experience Guide
Exhibiting at the International Roofing Expo in 2022 can position your brand as an innovator and leader in roofing and exteriors. The 2021 show, which was held in Las Vegas, saw over 325 manufactures and suppliers showcasing the latest innovations and technology available in the market. These products and services include:
- Aluminum Windows
- Built Up – Cold/Hot Applied
- Business Services
- Caulks, Sealants
- Clad-Wood Windows
- Consulting/Testing Services
- Curtain Wall Systems
- Drones/Drone Software
- Electrical Supplies
- Engineered Wood Siding
- Fiber Cement Siding
- Fiberglass Windows
- Gutters/Roof Drains
- Interior Protection
- Machinery/Manufacturing Equipment
- Manufactured Stone Siding
- Metal Panels/Shingles
- Modified Bitumen
- Patio Doors
- Roof Decks/Decking
- Roof Hatches/Doors
- Roof Pavers/Walkways/ Ballasts
- Safety/Fall Protection
- Single-Ply Roofing
- Skylights, Roof Windows, Solar Tube
- Spray Polyurethane Foam
- Synthetic Roofing
- Vapor Retarders/Barriers
- Vinyl Siding
- Vinyl Windows
- Weather & Climate
- Wood Siding
If you offer any product or service that fits in the above categories, you’ll want to leverage the breadth and reach of the upcoming IRE 2022. In layman’s terms, this means that IRE’s attendees are influential and powerful buyers in the roofing and exteriors industry. To properly speak to these potential new clients, you’ll need to know a bit about them.
On average, the International Roofing Expo sees nearly 14,000 professionals at each show. These professionals come from all over the world, representing 60 different countries. Here are a few more statistics to really hammer out their demographics:
- 71% represent companies that report over $1M in sales each year
- 78% plan to place an order within 12 months of the whole; IRE attendees spend an average of $82,000 on exhibitors they met at IRE.
- 67% are actively involved in buying decisions.
- 25% hold the highest position at their company (Owner, CEO, President, Executive, etc.)
- 21% work in sales or marketing.
- 67% are contractors, subcontractors, remodelers, or builders
- 11% are distributors, manufacturers, or agents
Click here for full details on the IRE attendee demographics.
Question is, what does this mean for your exhibit?
Knowing to whom you’re speaking at the show will allow you to craft the perfect message for your booth. If you don’t know already, find out how your product or service will help solve a pain point for these attendees and then build your message around that.
You’ll want to make sure your booth tells the right story. If your brand offers convenient, affordable roofing solutions, emphasize how these solutions will benefit the attendees. Tell them outright what unique problem your brand solves and how you can help them.
Exhibit booths require expert administration, management, and design, with the show and brand needs in mind. Over the past few years, we have delivered hundreds of booths in a variety of configurations conferences and expo across the country. Our expert design staff and build teams understand the unique challenges of marketing your brand at the IRE. We are also up-to-date on all safety and health guidelines.
Depending on your target audience and product, certain booth sizes are better suited for certain products. An exhibit house that has never built for the International Roofing Expo may not provide the right booth size for your needs. This could mean missed opportunities to connect with potential new business partners; you’ll get lost in the crowd.
These are the booth sizes we suggest, as well as their specific advantages. Contact us to find out how we can set your company up with one of these quality booths – so you can ensure the spotlight falls on you at the IRE.
10 x 10 Exhibit Rentals:
10 x 10 Exhibit Rentals are ideal for exhibitors who have a single product to display or smaller items in collections. You have room for multiple display cases, 3D graphic wall, custom light display and flooring, and one seating configuration.
10 x 20 Exhibit Rentals:
10 x 20 Exhibit Rentals are a good solution for those showing a few large products or a variety of smaller products. It has 20 feet of graphic back wall, multiple seating configurations for demonstrations and education, in addition to custom light and flooring that come standard with our exhibit rentals.
20 x 20 Exhibit Rentals:
In previous years, we would recommend an exhibit of this size or our custom configurations because they offer demonstration space, enclosures for private viewing, and dozens of other configuration options. However, we understand that many companies have limited budgets this year. If you want to elevate your booth above the rest, ask us about these options.
Need some help with your booth? Local New Orleans tradeshow booth builder for the upcoming International Roofing Expo 2022, Exhibit Experience is here for you! We will:
- Design and build your exhibit to the right specs
- Provide 24-hour support throughout the trade show.
- Set up and take down your booth
Preferred trade show booth builder for the upcoming International Roofing Expo 2022 in New Orleans, LA, Exhibit Experience produces state-of-the-art exhibits within a variety of budgets. From custom to pre-certified exhibits, we’ll have the booth you need to show your company the right way. We have over two decades of experience delivering custom exhibits and custom modular exhibits that see instant results. Our exhibit management services are all-inclusive, from design to delivery. We will deliver your exhibit on time, on budget, and following all safety protocols.