This March, exhibit at the premier international gathering for the pet industry – the Global Pet Expo 2023 show in Orlando, Florida. Decision-makers, influences, professionals, and members of the pet care community from around the world will meet up to connect with pet product manufacturers, importers, distributors, retailers, thought leaders, and creative minds.
Global Pet Expo is organized by the American Pet products Association (APPA) and Pet Industry Distributors Association (PIDA). This year’s event theme is “Everything you need” and the show aims to provide attendees with just that. This makes it exhibitors’ chance to showcase their big ideas and allow potential new customers and clients to test, try, and see their new products.
This is the pet industry’s premier event. Will your company be there?
Looking for a local Orlando tradeshow booth building for the upcoming Global Pet Expo 2023 show? Contact Exhibit Experience for your complimentary consultation.
Global Pet Expo 2023 Details
Conference Dates: March 22-24, 2023
Location: Orange County Convention Center
Exhibition Hall Hours:
Wednesday, March 22 – 9am-6pm
Thursday, March 23 – 9am-6pm
Friday, March 24 – 9am-3pm
Accommodations & Travel
Global Pet Expo 2023 partnered with ONPEAK to secure discounted rates at select Orlando hotels for attendees and exhibitors. Visit the Global Pet Expo Housing page for full details and to book your accommodations.
The Global Pet Expo 2023 Audience
The Global Pet Expo is open to independent retailers, distributors, mass-market buyers, and other qualified professionals. It is not open to the general public. This means that everyone browsing the tradeshow floor is there to find the next big thing for their business.
As an exhibitor, your goal is to grab their attention and reel them in right from the start. To do this, you need to know who they are, and what they’re looking for.
Who are the attendees?
According to the Global Pet Expo 2023 Exhibitor Brochure, attendees include over 6,000 qualified buyers from 80 countries, 52 percent of which are first-timers, which means they’re brand new leads. All buyers at the Global Pet Expo 2023 are vetted to ensure that they work for an established business with a history of purchasing pet products in quantity from a manufacturer or distributor for resale. These established businesses include:
- Pet Superstores
- Mass-Market Retailers
- Distributors
- Independent Retailers
- Regional Multi-Unit Retailer Chains
- Specialty Buyers
- Discount Retailers
- Farm & Fleet Stores
- Home & Garden
- E-Commerce
- International Importers
Attendees are the only one’s you’ll meet on the show floor. Exhibitors, media outlets, trade press, social media influences and other professionals will also be browsing the booths looking for their next big thing.
So, what is that next big thing?
Buyers are looking for the latest and greatest pet products for dogs, cats, birds, fish, reptiles, small animals, and horses. They want a new product or service they can offer to their customers… and they want to make long-lasting new business relationships while they’re at it!
Exhibiting at Global Pet Expo 2023
With over 1,000 new product launches anticipated on the show floor, standing out from the crowd might seem impossible. Just trust us: we know a few things about building the best exhibit booth! Here are a few things you can do to make sure your booth draws a crowd:
- Pick the focal point, and product/service.
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- Which of your products best fit attendees’ needs?
- Do you have any new products, services or technologies that offer solutions to the attendee?
- How can you let attendees experience these new things?
- Design a marketing/content campaign around what’s relevant and what’s new.
- Choose the right booth size for your message.
- 10’ x 10’: ideal for a single product or service, or a small line of products. You have room for multiple display cases, 3D graphic wall, custom light display and flooring, and one seating configuration.
- 10 x 20: good solution for those showing a variety of products in the booth. It has 20 feet of graphic back wall, multiple seating configurations for demonstrations and education, in addition to custom light and flooring that come standard with our exhibit rentals.
- 20 x 20: Exhibit Experience usually recommends 20’ x 20’ booths, as these offer demonstration space, enclosures for private viewing, and dozens of other configuration options. However, we understand that many companies have limited budgets this year.
- Decide if you will rent or DIY your booth.
- Experience is key when it comes to standing out at large-scale tradeshows.
- Local tradeshow exhibit rentals for the upcoming Global Pet Expo 2023 will help you go that extra mile.
- Design a memorable in-booth experience.
- No matter the size, your booth should tell a seamless brand story.
- Pro Tip: include an interactive experience for your booth visitors.
- Build and train the right team.
- Having the right booth staff is just as important as having the right design.
- Include a mix of people from sales, technical, customer service and management.
- Ditch the hard sell.
- Instead of trying to get sales, focus instead on how your products or services solve a problem.
- Create an itinerary with the networking and social events, educational sessions, and other activities you want to attend. This way you and your team will know when you’ll be at the booth.
- Follow up. Use the travel time home to send follow-up emails to thank visitors for their time and remind them about your company.
Curious about how much booths cost? Read our Costs of Exhibiting After 2023 article.
Need a reliable booth builder for the Global Pet Expo 2023?
Exhibit Experience is the preferred trade show booth builder for the upcoming Global Pet Expo 2023 show. We produce state-of-the-art exhibits within a variety of budgets. From custom to pre-certified exhibits, we’ll have the booth you need to show your company the right way. We will:
- Design and build your exhibit to the right specs
- Provide 24-hour support throughout the trade show.
- Set up and take down your booth
The Exhibit Experience team has over two decades of experience delivering custom exhibits and custom modular exhibits that see instant results. Our exhibit management services are all-inclusive, from design to delivery. We will deliver your exhibit on time, on budget, and following all safety protocols.
If you are looking for a Global Pet Expo 2023 trade show booth builder, look no further than Exhibit Experience! Contact us today for a complimentary consultation.
