Unite with thousands of business travel professionals, suppliers, travel managers, and corporate travel buyers at GBTA Convention 2023, the ultimate education event in global business travel and meetings management. GBTA Convention 2023 is your golden ticket to dive into an ocean of knowledge, collaboration, and innovative solutions pertaining to the business travel sector. Held in Dallas, GBTA Convention 2023 is a platform where you will find transformative strategies, cutting-edge products, and an opportunity to network with a plethora of industry professionals.
If exhibiting at GBTA Convention 2023 is on your checklist, you would certainly want to ensure that your booth grabs attention. Here’s your treasure map to make your exhibit a showstopper!
Need a top-notch booth builder for GBTA Convention 2023? Contact Exhibit Experience for your complimentary consultation!
When and Where is GBTA Convention 2023?
Dates: August 13-15, 2023
Location: Dallas, TX
Exhibit Hours:
August 9: Exhibit Hall Open 8:00 am – 4:30 pm
August 10: Exhibit Hall Open 8:00 am – 4:30 pm
August 11: Exhibit Hall Open 8:00 am – 4:30 pm
August 12: Exhibit Hall Open 8:00 am – 4:30 pm
August 13: Exhibit Hall Open 8:00 am – 12:00 pm
Accommodations & Travel
Confirmed exhibitors and sponsors can request a block of rooms through the GBTA Convention 2023 website. You must register for GBTA Convention 2023 first before booking a room in the GBTA room block.
The Power of GBTA Convention 2023 Expo Floor: Key Statistics
Before you set your sail towards GBTA Convention 2023, let’s take a closer look at the gravity this expo floor holds. It’s not just about showcasing your products; it’s a gateway to an ocean of opportunities. Here are some eye-opening statistics:
- A Whopping 79%: That’s right! 79% of buyer attendees at GBTA Convention have rated finding new suppliers on the expo floor as a highly valuable aspect of their attendance. This is a ringing endorsement of the opportunities available to vendors and suppliers, and how important it is for them to be a part of GBTA Convention 2023.
- 7 Out of 10 On the Hunt: The hunger for innovation is palpable at GBTA Convention. A staggering 7 out of 10 buyer attendees are actively looking for new products and services on the expo floor. They are keen on sourcing cutting-edge solutions and advancements in the business travel industry.
- A Staggering 82% of Optimism: Keep your best foot forward as an astounding 82% of buyer attendees expect to do business with at least one new supplier as a result of interactions on the expo floor. The expo floor at GBTA Convention 2023 is teeming with potential collaborations and partnerships.
- 2 Out of 3 Ready To Sail: The waves of opportunity don’t end on the expo floor. A fantastic 2 out of 3 travel buyers are more likely to do business with an exhibitor at GBTA after the convention. Your engagement at GBTA Convention 2023 has the potential to manifest into tangible business relationships.
These figures underline the immense potential that the GBTA Convention 2023 expo floor holds. As you navigate through the event, remember that each conversation and interaction could be the gateway to new business opportunities and long-lasting partnerships.
How to Make a Lasting Impression at GBTA Convention 2023?
Being memorable at GBTA Convention 2023 calls for a strategic approach to your exhibit. These pointers will help you get started:
- Determine Your Exhibit’s Main Attraction
- Identify the product or service that aligns with the needs of the attendees.
- Showcase new technologies and solutions that resonate with the audience.
- Engage attendees with interactive experiences.
- Craft a Tailored Marketing Campaign
- Focus on what’s new and relevant to create an engaging content campaign.
- Choose the Appropriate Booth Size
- 10’ x 10’: Best for a single product or a small range. You can include multiple display cases, 3D graphic wall, custom light display and flooring, and one seating arrangement.
- 10 x 20: Suited for a diverse range of products. It boasts 20 feet of graphic back wall, multiple seating arrangements for demonstrations and education, along with custom lighting and flooring.
- 20 x 20: Exhibit Experience usually suggests 20’ x 20’ booths for ample demonstration space, private viewing enclosures, and numerous configuration options. We are mindful that budgets may vary.
- Rent or DIY Your Booth?
- Local tradeshow exhibit rentals will elevate your booth. Exhibit Experience offers rentals that will truly set you apart at GBTA Convention 2023.
- Design a Captivating In-Booth Experience
- Your booth should narrate your brand story seamlessly.
- Pro Tip: Include an interactive experience for your booth visitors!
- Assemble and Coach Your Dream Team
- The right mix of sales, technical, customer service, and management personnel is vital.
- Foster Relationships, Not Just Sales
- Center your conversation around solving problems rather than making sales.
- Plan and Network
- Have an itinerary for the event, and make time for networking opportunities. Attend social gatherings and engage with other exhibitors to foster meaningful relationships.
- Collect Leads Efficiently
- Invest in technology to collect leads quickly and efficiently. QR codes and lead retrieval systems can help you capture potential clients’ information effortlessly.
- Follow Up
- After the exhibition is over, make sure you follow up with the leads collected. A personalized email or call can make a difference in establishing long-term relationships.
- Seek Feedback
- Collect feedback from booth visitors to learn what aspects of your exhibit resonated with them. This will help you improve and strategize for future events.
- Capture the Moments
- Have a professional photographer or videographer capture moments at your booth. This content can be utilized for marketing and social media promotions.
- Leverage Social Media
- Keep your audience engaged before, during, and after the event by actively posting on social media. Share insights, images, and connect with attendees through platforms like Twitter, LinkedIn, Facebook, and Instagram.
- Branding and Giveaways
- Offer branded giveaways that are useful and unique. This could range from pens and notebooks to USB drives, water bottles, or other items that carry your brand’s logo and information.
- Measure Success
- Finally, measure the success of your exhibition by analyzing leads generated, relationships built, and overall engagement with your booth. Keep track of ROI to evaluate the effectiveness of your participation.
Need a seasoned booth builder for GBTA Convention 2023?
Exhibit Experience is your go-to trade show booth builder for GBTA Convention 2023. We craft cutting-edge exhibits tailored to a range of budgets. Whether you’re looking for a custom-designed booth or seeking pre-certified exhibits, we’ve got the perfect solution to make your company stand out.
We will:
- Conceptualize and construct your exhibit with precision and adherence to specifications
- Offer round-the-clock support throughout the duration of the trade show
- Efficiently handle the setup and dismantling of your booth
With over two decades of expertise, the Exhibit Experience team specializes in delivering bespoke and modular exhibits that drive engagement and results. Our exhibit management services are comprehensive, encompassing everything from the initial design phase to the final delivery. Rest assured, your exhibit will be delivered punctually, within budget, and in compliance with all safety regulations.
When it comes to GBTA Convention 2023, you shouldn’t settle for anything less than excellence. Reach out to Exhibit Experience for an unparalleled trade show booth experience! Contact us today for a no-obligation consultation. Our team of seasoned professionals is ready to assist you in crafting an immersive and unforgettable booth that will leave a lasting impact on attendees and optimize your opportunities for success at GBTA Convention 2023.
