Join thousands of librarians and library staff, educators, authors, publishers, friends of libraries, trustees, special guests, and exhibitors at the 2023 ALA Annual Conference & Exhibition in Chicago, IL. As the world’s largest library event, the conference offers educational programming, important announcements and updates, relevant legislation and policies, and discussions that impact libraries, their roles, and their ongoing transformation.
If you’re planning on exhibiting at the 2023 ALA Annual Conference & Exhibition, you’ll need to know how to make the most of your time there. We’ve put together everything you need to know to make your booth a success.
Looking for a local tradeshow booth builder for the upcoming ALA Annual Conference & Exhibition 2023? Contact Exhibit Experience for your complimentary consultation.
Where and when is the 2023 ALA Annual Conference & Exhibition?
Date: June 23-26, 2023
Location: Chicago, IL
Venue: McCormick Place
Exhibit Hours:
Friday, June 23: 5:30pm – 7:00pm
Saturday, June 24: 9:00am – 5:00pm
Sunday, June 25: 9:00am – 5:00pm
Monday, June 26: 9:00am – 2:00pm
Official Hotels:
Through onPeak, convenient and affordable hotel options are available for your trip to the 2023 ALA Annual Conference. As the only hotel provider endorsed by the conference, onPeak offers the best selection and price. For more information, visit their website.
How can you stand out at the ALA Annual Conference & Exhibition 2023?
Success at the conference depends on your exhibit team’s ability to draw in a crowd. Having the right approach to your booth and your message can make all the difference. Here are a few things you can do to make sure your booth draws a crowd:
- Pick the focal point and product/service.
- Which of your products best fits attendees’ needs?
- Do you have any new products, services or technologies that offer solutions to the attendee?
- How can you let attendees experience these new things?
- Design a marketing/content campaign around what’s relevant and what’s new.
- Choose the right booth size for your message.
- 10’ x 10’: ideal for a single product or service, or a small line of products. You have room for multiple display cases, 3D graphic wall, custom light display and flooring, and one seating configuration.
- 10 x 20: good solution for those showing a variety of products in the booth. It has 20 feet of graphic back wall, multiple seating configurations for demonstrations and education, in addition to custom light and flooring that come standard with our exhibit rentals.
- 20 x 20: Exhibit Experience usually recommends 20’ x 20’ booths, as these offer demonstration space, enclosures for private viewing, and dozens of other configuration options. However, we understand that many companies have limited budgets this year.
- Decide if you will rent or DIY your booth.
- Experience is key when it comes to standing out at large-scale tradeshows.
- Local tradeshow exhibit rentals for the upcoming InfoComm 2022 show will help you go that extra mile.
- Design a memorable in-booth experience.
- No matter the size, your booth should tell a seamless brand story.
- Pro Tip: include an interactive experience for your booth visitors.
- Build and train the right team.
- Having the right booth staff is just as important as having the right design.
- Include a mix of people from sales, technical, customer service and management.
- Ditch the hard sell.
- Instead of trying to get sales, focus instead on how your products or services solve a problem.
- Create an itinerary with the networking and social events, educational sessions, and other activities you want to attend. This way you and your team will know when you’ll be at the booth.
- Follow up. Use the travel time home to send follow-up emails to thank visitors for their time and remind them about your company.
Experience is key when it comes to standing out at large-scale tradeshows. The 2023 ALA Annual Conference & Exhibition exhibit booth rentals require expert administration, management, and design, with the show and brand needs in mind. Local tradeshow exhibit rentals from experienced booth builders, like Exhibit Experience, for the upcoming conference will help you go that extra mile.
Need a reliable booth builder for the ALA Annual Conference & Exhibition 2023? Exhibit Experience is the preferred trade show booth builder for the conference. We produce state-of-the-art exhibits within a variety of budgets. From custom to pre-certified exhibits, we’ll have the booth you need to showcase your company the right way.
We will:
- Design and build your exhibit to the right specs
- Provide 24-hour support throughout the trade show
- Set up and take down your booth
The Exhibit Experience team has over two decades of experience delivering custom exhibits and custom modular exhibits that see instant results. Our exhibit management services are all-inclusive, from design to delivery. We will deliver your exhibit on time, on budget, and following all safety protocols.
Curious about how much booths cost? Read our Costs of Exhibiting article.
Need a reliable booth builder for the ALA Annual Conference & Exhibition?
Contact us today for a complimentary consultation. Our team of experts will help you create an engaging and memorable booth that will make a lasting impression on attendees and maximize your chances of success at the conference in Chicago.
With our expertise, you’ll be well-equipped to showcase your products and services, connect with new customers, and network with industry professionals who can help take your business to the next level. Don’t miss out on this valuable opportunity to elevate your brand and forge profitable relationships at the 2023 ALA Annual Conference & Exhibition in Chicago.
